
B2B MARKETING OFFICER
Do you want to help grow sustainable packaging brands across the European B2B market? As a B2B Marketing Officer, you shape our digital strategy and strengthen our brands through data-driven marketing, lead generation and high-impact content.
You work closely with the sales team and the CMO of Packaging Alliance Europe to create campaigns that inspire and convert - online and offline.
What you'll do
- Develop and execute an integrated marketing strategy (online/offline)
- Drive lead generation via SEO, SEA, social, email & marketing automation
- Build a strong content presence (blogs, cases, video, newsletters) with a focus on SEO & brand awareness
- Measure and optimise performance using tools like Dynamics 365, Google Analytics, Semrush
- Support sales with marketing materials (presentations, brochures, trade fairs, digital assets)
- Conduct market/competitor research, manage projects and marketing budget (ROI)
What you bring
- Bachelor’s or Master’s in marketing/communication/business
- At least 2 years of B2B marketing experience (technical/industrial is a plus)
- Strong digital channel know-how and hands-on execution skills
- Creative, results-driven, strong project management
- Fluent in Dutch, with good French and English
Why GAASCH PACKAGING
- Dynamic role in a growing family business focused on sustainability and digitalisation
- Ownership, room for initiative and personal growth
- Close collaboration with an international team (Packaging Alliance Europe)
- Competitive package incl. benefits, 20 days holiday + 6 ADV, 39h/week
About us
With 115+ years of experience, we support B2B customers with sustainable packaging solutions, technical expertise and excellent service. We value innovation, collaboration and equal opportunities.
Ready to apply?
Send us a message using the form below. We typically respond within 1-2 business days.
Your contact person
Ellen Vertongen | HR Manager
Do you have any questions or need further information?
Our HR Manager Ellen Vertongen is happy to assist and looks forward to hearing from you.
+32 2 454 14 11
human.resources@gaaschpack.eu
